Tree produces 2D cartoon and character animation for brand campaigns, educational projects and children’s content, from a single spot to a recurring series.
Character Animation vs. Mascot Design
Character animation is the finished moving story. Mascot design is the creation of the character itself as a brand asset. A cartoon project often includes both, but you can commission the design first and animate later. See character and mascot design for the design-only service.
Kids Animation: What We Plan For
- Age group: vocabulary, pace, humour and attention span differ widely between a three-year-old and a ten-year-old.
- Purpose: entertainment, education or awareness, each with different story structure.
- Content suitability: language, behaviour on screen and any health or safety message checked against the intended audience and platform rules.
- Language: Egyptian Arabic, Modern Standard Arabic or English, chosen for the audience.
- Repeatability: characters and settings designed so new episodes are quick to produce.
Formats We Produce
- Short brand and advertising spots.
- Educational and awareness videos.
- Story episodes and mini-series.
- Social content featuring a recurring character.
- Animated greetings and seasonal content.
From Idea to Episode
- Story brief: audience, message and tone.
- Character design with expression and pose sheets.
- Script and storyboard.
- Voice casting and recording.
- Animation, music and sound effects.
- Review and final delivery.
